What we own
- Manage budgets, bidding, structure, search terms, and negatives.
- Operate Search, Shopping, and Performance Max.
- Coordinate Shopping Feed, labels, product pools, and inventory.
- Run experiments, log changes, and review orders and profit.
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Acquire · Account operations
Paid Media Management
Senior operators run the account with product and order evidence
We take responsibility for agreed markets and accounts. Operating decisions use Shopping Feed, product pools, inventory, profit, and order outcomes—not only blended campaign numbers.
How it is delivered
Delivered for agreed markets, platforms, and account groups. Media spend remains client-funded; material actions follow human-in-the-loop approval.
Who this is for
Cross-border ecommerce teams without full in-house coverage, or teams that want an external operator responsible for day-to-day media.
Decision this page supports
Decide whether DataFlowForever should own daily operations while you retain accounts, media spend, and material business decisions.
Questions covered
- Google Ads management
- PMax management
- Shopping ads agency
- cross-border paid media
- paid media operations
What you receive
- Daily account operations and change history.
- Weekly operating report and monthly review.
- Product, budget, query, and experiment action list.
- Next-phase optimization and resource recommendations.
What we need from you
- Advertising, GA4, Merchant Center, and required site access.
- Budget, inventory, profit, promotion, and an approval owner.
- Creative, brand, product, and landing-page collaboration.
- Timely business changes and release constraints.
How completion is judged
- Agreed accounts and cadence operate continuously.
- Material changes have evidence, approval, and records.
- Reports reproduce from agreed sources.
- Actions have owners, dates, and reviewed outcomes.
Pricing
Monthly Base Service Fee + Agreed Performance Share
Shared professional scope
All five advertising services use the same twelve capability modules
The services differ by operating responsibility and delivery model. They do not rebuild five separate data and product systems. Global storefronts share data sources, metric definitions, and the review method, while local goals, products, channels, budgets, and approval rules are configured market by market.
Data & measurement
How to read performanceAdvertising measurement & operating attribution
Review platform, site, order, refund, profit, and bounded attribution evidence together.
Advertising operating analysis & Agent BI
Explain pressure across platform, site, order, product, and customer layers, then record actions and review outcomes.
Product operations
What to advertiseGlobal Shopping Feed consistency
Keep product facts aligned across storefronts, markets, and platforms.
Product operating labels
Bring margin, inventory, price bands, lifecycle, and performance into media decisions.
Product pools & economics
Identify products to scale, observe, repair, or exit.
Media growth
How to operate mediaSearch operations
Manage intent, keywords, queries, negatives, and landing pages.
Shopping operations
Manage eligibility, product groups, price, inventory, labels, and traffic.
Performance Max operations
Manage goals, product scope, assets, signals, budget pressure, and experiments.
Audiences & first-party activation
Use customer groups for acquisition, suppression, remarketing, and repeat value.
Budgets, bidding & experiments
Give every scale decision a hypothesis, guardrail, and review window.
Execution & governance
Who acts and how risk is controlledAds AI Agent & human-in-the-loop
Agents handle frequent work while people retain strategy and consequential approval.
Platform integration & system co-build
Connect platforms, internal systems, approvals, and production actions per project.
Two priority modules
Shopping Feed and product labels make large catalogs operable
Global Shopping Feed consistency (industry-leading)
Covers product sources, market rules, primary and supplemental Feeds, incremental updates, quality checks, and platform feedback. Industry-leading refers to the integrated scope across Feed, price, inventory, profit, fitment, labels, and advertising outcomes—not a market ranking or performance guarantee.
Product operating labels (industry-leading)
Turn price bands, margin, inventory, lifecycle, and historical performance into continuously updated product groups used in pools, reports, campaigns, and experiments. feed_label identifies data-source scope; custom_label_0–4 are product-level operating labels.
Search, Shopping, and Performance Max have different jobs
Search captures explicit demand, Shopping operates product traffic, and Performance Max expands effective coverage. They share product, demand, profit, and order evidence but should not be managed as one undifferentiated channel.
Decide what to advertise, how to run it, and whether it pays
Product and media priority decides what to advertise. The media plan and experiment record explains how. Advertising results and customer journey analysis show whether the investment is worth continuing. When CAC rises, review demand and competition, budgets and bids, search terms and audiences, creative, Feed eligibility, product economics, site and payment, then measurement and change history. Platform CPA is not new-customer CAC, and ROAS is not profit; the decision also needs valid orders, refunds, inventory, and contribution profit.
Human-in-the-loop
Agents handle frequent checks; people approve consequential changes
Agents can monitor, explain, simulate, recommend, and report. Material changes to budgets, structure, audiences, or product scope move through risk-based human approval, with action logs, stop conditions, and recovery paths.
- 01
Monitor
- 02
Explain
- 03
Prepare recommendation or simulation
- 04
Route by risk
- 05
Approve, execute, and log
- 06
Review and recover
Delivery boundary
Every module is sellable; the delivery shape is made explicit
Standard configuration
Configure existing data, methods, reports, Agents, and available connections.
Project implementation
Adapt or build against accounts, platforms, product rules, APIs, and production actions.
Joint co-building
Build client-specific capability for multiple markets, complex organizations, and internal systems.
Boundaries
- No fixed ROAS, revenue, or profit guarantee.
- No unlimited creative, site development, or platform expansion.
- Client retains account ownership, spend, and final business approval.
Common questions
How is pricing structured?
Pricing is a Monthly Base Service Fee + Agreed Performance Share. The metric, baseline, exclusions, data sources, measurement period, and settlement method for the performance share are governed by the parties' written proposal or agreement. This pricing structure is not a guarantee of any fixed ROAS, revenue, GMV, profit, or other result. Media spend remains client-funded.
Do you only optimize to platform ROAS?
No. When available, orders, refunds, profit, inventory, and product state enter the decision.
Which platforms can you manage?
Google, Meta, Microsoft, and TikTok can enter scope. Accounts, regions, APIs, permissions, data, and available actions are confirmed first.
Start with one market and account group
Share current platforms, approximate media scale, team model, and operating goal. We will define responsibility and pricing inputs.
Contact us
Start with one growth problem
This takes about three minutes. No complete report pack is required; we reply within one business day and recommend the right starting point.